The Geedup Play For Keeps Hoodie 'Olive Tonal' (2025) exemplifies the Sydney streetwear label's commitment to quality, identity, and purpose-driven design. This elevated take on a core Geedup piece continues the brand’s strong tradition of statement hoodies, now offered in a subtle yet impactful Olive Tonal colourway. With an emphasis on craftsmanship and comfort, the hoodie captures the essence of Geedup’s philosophy—play hard, stay real, and never fold.
Overview
Crafted from heavyweight brushed fleece, the Play For Keeps Hoodie delivers premium comfort and durability designed to endure the demands of everyday wear. The Olive Tonal colour scheme brings a minimalist, monochromatic aesthetic that allows the bold puff-print graphics to stand out without overpowering the garment. The front features the iconic "Play For Keeps" branding across the chest, complemented by Geedup’s signature emblem printed on the back. The tonal ribbed cuffs, waistband, and adjustable drawstring hood ensure a snug and personalised fit, while the kangaroo pocket adds functional appeal. Designed in Sydney and worn globally, this hoodie represents Geedup’s growing influence in the streetwear scene.
Key Highlights
• Premium Heavyweight Fleece Construction: Built from a brushed cotton blend for warmth, softness, and long-lasting structure.
• Tonal Olive Colourway: A muted green palette that provides versatility and modern streetwear appeal.
• Bold Puff-Print Branding: Features signature “Play For Keeps” typography across the chest and classic Geedup insignia on the rear.
Unreleased Vault Item
Fabric - 380gsm Fleece
Team Logo, Terry Towel, Tackle Twill, EMB
Woven Badge on kangaroo pocket
Core Logo drawstring tips
Colour: Olive Tonal (Green)
Release: Alongside Del.2/25
Sizing:
Please note this product is fitted - recommended to go a size up if you like a relaxed loose fit
Where is PUSHAS available?
PUSHAS ships Worldwide from Sydney and Los Angeles.
How long does PUSHAS take to deliver?
'Fastest' sizes are dispatched within 1-2 business days. Non 'Fastest' sizes are dispatched within 1-7 business days.
After dispatch, Standard shipping will take 1-7 business days to arrive depending on where you are located.
For 'Fastest' sizes, Express Shipping by Australia Post is available as an option at checkout and generally takes 1-3 business days to arrive.
Who are the delivery partners of PUSHAS?
Depending on your location, PUSHAS uses Australia Post, CourierPlease, DHL and TNT.
What is Bubble Wrap & Sneaker Spray?
We offer an option at checkout to add Bubble Wrap & Sneaker Spray. We'll wrap your sneaker box with bubble wrap and include a bottle of ICE Sneaker Protector.
Order Cancellation
You have 2 hours after placing your order to cancel for a full refund. Log into your PUSHAS account, select your order, and click 'Cancel'.
Return Process
Timeline: Email orders@pushas.com within 90 days of receiving your order. Include "Order Return (Your Order Number)" in the subject line.
Costs:
- 9.5% handling fee applies for all returns after the 2-hour cancellation window
- You'll receive 90.5% of the item value (excluding shipping) as PUSHAS Store Credit
- You are responsible for all shipping costs
Return Requirements
- PUSHAS tag must be intact and untampered
- Items must be unworn with original packaging
- Must use proper packaging (original box with adequate protection)
- Must email orders@pushas.com before sending returns
Important Notes
- Store credits are tied to your original order email and cannot be transferred or converted to cash
- PUSHAS is not liable for items lost in transit - consider shipping insurance
- Mystery Box orders are final sale (no returns)
- PUSHAS reserves the right to reject returns that don't meet our conditions
Manufacturing Defects
For potential manufacturing defects:
- Free returns if approved after assessment
- Must have proof of purchase and all original tags
- Note: Sneakers over 2 years old are considered collectibles and meant for display, not wear
Improper Packaging Examples: Satchels instead of boxes, no outer box, insufficient padding, damaged boxes, or multiple boxes taped together.
Product Pricing
Q: Why do prices vary for different sizes?
- Each size is listed by different verified sellers on the PUSHAS marketplace
- Sellers set their own prices independently
- PUSHAS only facilitates transactions and authentication
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Important: PUSHAS does not set or influence prices
Product Appearance
Q: Are the product colors accurate to the photos?
While we strive to display colors as accurately as possible on our website, there may be slight variations between the photos and the actual product.
Box Condition
Q: What qualifies as a "damaged box"?
- Damage can range from minor to significant
- May include scratches, tears, rips, or discoloration
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Note: Regardless of box condition, all sneakers are guaranteed to be brand new