Stories from The Marketplace Of Hype. The drops, the pieces and the culture behind them.

From the Kobe 8 Protro's return of the 2014 zodiac colourway to pony hair Jordans and a hidden tongue scroll, these are our picks from the 2026 Year of the Horse run.
Four Shox columns, a Max Air forefoot and a carbon-fibre-style finish: the Nike Shox Ride 2 'Black' takes Nike's early-2000s tech runner almost entirely black.
The Nike Mind 002 puts 22 moving foam nodes under a laced sneaker. Here are the colourways to know, and how it compares with the slip-on Mind 001.
From the chocolate-toned Nike SB 'Cacao Wow' to the OG Big Bubble Neon and Corteiz Honey Black, these are our picks of the Air Max 95 colourways to wear now.
Deep Thunder Blue meets Pale Ivory on the P-6000, Nike's early-noughties runner built from two archive Pegasus models.
A tonal Kobe 9 EM Low Protro in Light Silver engineered mesh, with sage Steam accents on the heel, lining and Flywire cables.
Nike SB's reworked Air Max 95 returns to a grey gradient, lifted by chocolate-brown accents and a debossed SB Air hit on the heel.
G-Dragon seals the studs of Nike's CTR360 Maestri II in clear rubber, turning a classic football boot into a vintage-toned street shoe for South Korea.
From Y2K metallic silver to a white and red women's pair, these are our picks of the Nike P-6000 colourways to wear now.
Ronaldo's original Mercurial Superfly returns in full metallic gold, rebuilt on a modern Vapor 16 soleplate to mark his World Cup record.
From the node-soled Nike Mind 002 to the Kobe 1 Protro '81 Pt Game', these are our picks of the best Nike releases of 2026 so far, ranked.
Twenty-two moving foam nodes and a tonal grey upper: how the Nike Mind 002 'Light Smoke Grey' turns the sole into a route to the mind.
From the black Shox Ride 2 to the Sunrise Gradient and Pink Foam TL, these are our eight favourite Nike Shox colourways across the TL, R4, Z and Ride 2.
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