Watches

Shop authentic watches online at PUSHAS, The Marketplace Of Hype.

Discover a curated selection of collectible watches, led by the Swatch x Audemars Piguet Bioceramic Royal Pop and Swatch x Omega Bioceramic MoonSwatch collaborations — the releases that turned watch drops into queue culture. Every piece is authenticated by hand, so you can shop with confidence.

Shop Watches Online

Watch collecting changed when Swatch put luxury movements and luxury design into a bioceramic case and sold it at a fraction of the price. The MoonSwatch launch in 2022 drew queues around the block in every major city, crashed Swatch's site and sold out globally on day one. The Royal Pop range that followed did the same thing.

At PUSHAS, the watch collection focuses on those releases — the collaborations and limited runs the market genuinely follows — rather than everyday retail timepieces.

The Collaboration Era

What makes these watches collectible is not complication or precious metal. It is access. Swatch deliberately restricted the MoonSwatch and Royal Pop ranges to in-store purchase at selected boutiques, with strict per-customer limits and no online sales. Queues formed overnight. Allocations vanished in hours.

That model created a secondary market almost immediately. Certain colourways became far harder to find than others, and demand held long after launch. For buyers outside the boutique cities, the secondary market is the only realistic route to a piece.

It is the same dynamic that drives sneakers and streetwear — restricted supply, cultural momentum, a release calendar people plan around — which is exactly why watches sit on PUSHAS.

Key Watch Collaborations

The watch range at PUSHAS is led by the Swatch collaborations, and the series continues to expand:

• Swatch x Audemars Piguet Bioceramic Royal Pop — The AP collaboration that reimagines the Royal Oak in bioceramic. Available across colourways including Otto Rosso, Green Eight, Blaue Acht, Ocho Negro, Orenji Hachi and the Savonnette editions.
• Swatch x Omega Bioceramic MoonSwatch — The Speedmaster reinterpretation that started it all, spanning the Mission to the Moonphase Snoopy, Mission to Earth, Mission to Mars and Moonshine Gold releases.
• CASIO — Baby-G and G-Shock, the digital watches that have stayed in streetwear rotation for four decades.
• Rolex — Submariner and Datejust references from the house that defines luxury watchmaking.

Why Buy Watches From PUSHAS?

• Authenticated By Hand — Every watch is authenticated by hand before it ships. No exceptions.
• Curated Seller Network — Every listing comes from a vetted, verified seller. PUSHAS maintains one of the most selective seller networks in the market.
• Beyond Standard Retail — Swatch collaborations are boutique-only, limited per customer and routinely sold out. PUSHAS offers access when standard channels cannot.
• Depth of Selection — Royal Pop and MoonSwatch colourways alongside digital and luxury references, all in one place.
• Market-Driven Pricing — Prices are set by sellers and reflect real-time demand, giving you a transparent way to compare across colourways and references.
• FASTEST Items — Variants marked FASTEST are pre-authenticated and ready to ship immediately, with express shipping available.
• Brand New Product — Watches listed on PUSHAS are brand new, with original packaging.
• Global Shipping — Authenticated watches shipped worldwide, with buyers across Australia, the US, UK, Europe and Asia.

PUSHAS: The Marketplace Of Hype

PUSHAS is built for buyers who want access to the products the market genuinely cares about. Collaboration watches sit naturally alongside rare sneakers, sold-out streetwear and collectibles — same scarcity, same demand, same need for a trusted source.

Whether you are chasing a Royal Pop colourway, a MoonSwatch that never reached your city or a reference that has become difficult to source, the PUSHAS watch collection brings together authenticated pieces from the collaborations that defined the category.

Shop authentic watches online at PUSHAS today.

Frequently Asked Questions

Are watches on PUSHAS authentic?

Yes. Every watch sold through PUSHAS is authenticated by hand before it ships, so you can shop with confidence.

What watches can I shop on PUSHAS?

PUSHAS offers Swatch x Audemars Piguet Royal Pop and Swatch x Omega MoonSwatch collaborations, alongside CASIO and Rolex references. Availability changes based on live marketplace listings.

Why are Swatch collaborations so hard to buy?

Swatch restricts these releases to selected boutiques, with no online sales and strict per-customer limits. Stock sells out on release day and is not restocked, making the secondary market the primary route to a piece.

Are watches on PUSHAS brand new?

Yes. Watches listed on PUSHAS are brand new and supplied with original packaging.

What does FASTEST mean on PUSHAS?

Items marked FASTEST are pre-authenticated and ready to ship immediately. These items are also eligible for express shipping.

Why are watch prices higher than retail?

PUSHAS is a marketplace where prices are set by sellers based on live demand. Boutique-only releases are difficult to source at retail, and pricing reflects current market value rather than original RRP.

Does PUSHAS ship watches internationally?

Yes. PUSHAS ships worldwide with fast, tracked delivery so you can shop watches from anywhere.