PUMA

PUMA is design with purpose — German sport heritage refined into clean, confident style. Founded in 1948 by Rudolf Dassler in Herzogenaurach, PUMA built its name on performance, then earned its place in modern wardrobes through silhouette, restraint, and detail.

Signature detail: the FORMSTRIP, patented in 1958 — originally created to stabilise the foot, now one of the most recognisable design lines in sneaker culture.

Hero model: ‘PUMA Speedcat’

‘Speedcat’ is our most popular PUMA silhouette for a reason. First released in 1999 with roots in motorsport, it’s a low-profile statement that reads sharp, sleek, and intentional — the kind of pair that elevates a simple fit without trying too hard.

• Look: slim, streamlined, and easy to style
• Energy: modern luxury meets racing heritage
• Why it works: understated shape, strong side profile, instant identity

More PUMA icons worth knowing

• ‘Suede’ — a classic with cultural weight and a clean, textural finish.
• ‘Clyde’ — an all-time basketball-to-street silhouette, tied to Walt ‘Clyde’ Frazier (first associated with PUMA in 1973).
• ‘Palermo’ — terrace-style simplicity with a crisp, vintage feel.
• ‘Roma’ — heritage sport lines, easy everyday wear.

Why shop PUMA on PUSHAS

Brand new only. This collection is curated for pristine condition and clean presentation — the way these silhouettes are meant to be worn.

PUSHAS is The Marketplace Of Hype. Every item sold through our platform is checked by our expert authentication team, so you can buy with confidence.

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