
Credit: @sneakernews
The Nike Air Jordan 4 has been one of the best selling shoes of 2021.
Starting the year with the University Blues, the Jordan 4 has definitely made an impact and challenged the Air Jordan 1 Retro High OG for most popular shoe of 2021.
With the Lightning 4s just around the corner, demand keeps going up.
Today, we will be talking about the recently released Jordan 4 White Oreos and what is driving demand.
We will be discussing stock numbers, demand and if this shoe has a place in sneaker culture.
Ultimately, if you’re someone who’s looking to buy this shoe, this article is for you.
The Air Jordan 4 Retro White Oreo released on July 3rd.
The White Oreos are a unique shoe that feature hits of Tech Grey on the eyelets and a white leather upper.
From the onset, the shoe may simply look like a neutral-toned Jordan 4.
However with the midsole displaying that iconic cement colorway, it’s no wonder people compare these to the original retro Jordan 4 White cement.
A closer inspection will also reveal a red Jumpman logo embroidered on the tongue adding a pop of colour contrasting the tech white outsole.
This shoe takes similar elements of the 2015 Jordan 4 “Oreo” but flips the black to white and instead opts for a more traditional netting.
Whilst it doesn’t feature the “Nike Air” branding on the heel tab, it still features a clean grey Jumpman logo.
The Jordan 4 White Oreo is a clean shoe perfect for summer and definitely something you don’t want to be sleeping on.

Credit: @suave95654754
With it being just over a month since its release date, the Jordan 4 White Oreo has definitely been an interesting shoe to cover.
However when we look at the sales from May to June before the official release, it was pretty clear that there was a strong demand as seen by the 400+ sales.
It shouldn’t be a surprise to any sneakerhead that Jordan 4s have made a comeback.
Even a lot of lowkey Jordan 4s have seen a lot of interest and have followed suit.
Worldwide people estimate that there are around 90,000 pairs in total which is similar to the Jordan 4 UNCs.
This may sound like a big number but bear in mind that most Jordan 1 releases are nearly double this stock if not more.
This medium to low stock number plays a big part in how the shoe grows in demand over time.

Credit: @anthonylevine
Although not a shoe that Michael Jordan wore himself, the Jordan 4 White Oreo has its place in culture as one of the simplest Jordans out there.
Its clean white tumbled leather and similarity to the White Cement 4s make it the perfect shoe for someone looking to get into sneakers.
It's wearable, stylish and has a lot going for it.
I definitely see this shoe as being slept on.
You can purchase the Jordan 4 White Oreos here
Written by Oliver Tan - Analyst

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