Shop authentic, brand-new Yeezy sneakers from Australia's Premier Sneaker Marketplace. Explore our exclusive collection of Yeezy sneakers, slides and apparel in a myriad of colorways and sizes, curated to cater to every hypebeast. The collection features coveted models such as the Yeezy Boost 350 V2, Yeezy 700, and the classic Yeezy Slides. With PUSHAS's rigorous authentication process for each pair, you can shop with unwavering confidence.
Yeezy sneakers have ingrained themselves within the modern culture, establishing their status as a must-have for sneakerheads and casual trendsetters. Recognisable for their groundbreaking design, marked by experimental silhouettes and avant-garde color schemes, Yeezys have indisputably created their niche in the sneaker world.
The bold design language of Yeezy models, combined with Adidas's advanced Boost technology and meticulous craftsmanship, guarantees an unparalleled mix of style and comfort. These sneakers encapsulate the revolutionary spirit of Yeezy and its unfaltering dedication to redefine footwear norms.
No discourse about Yeezy is complete without highlighting the Yeezy Boost 350 V2. Celebrated for its distinctive and futuristic design, as well as its supreme comfort, the 350 V2 has undeniably become one of the most adored sneakers of our era. It seems like everyone has a pair of 350 V2s in their rotation today!
Designed by the multifaceted artist and fashion designer Kanye West, the Adidas Yeezy line is a combination of provocative and innovative. Kanye's distinct influence on today's pop culture, sneaker trends, and modern streetwear is significant and unmistakable. Adidas Yeezy shoes and slides, released in collaboration with Adidas, are known to sell out instantly and appreciate impressively in value.
Yeezy Sneakers, Slides and Apparel have transitioned from a symbol of the hip-hop culture to being among the most worn streetwear in Australia and globally. Today, Kanye's collaborations with Adidas have become a cultural icon, known for their versatility with any outfit and their ability to transcend sport, style, and culture.
The Yeezy brand is characterized by its sleek and futuristic aesthetic, with a focus on comfort and performance. Each release was highly anticipated by sneaker enthusiasts and casual sneakerheads alike.
From the Yeezy Boost 350 V2 to the Yeezy Slides, Yeezy sneakers have become a cultural phenomenon and a symbol of high fashion and streetwear. The Yeezy Boost 350 V2 'Zebra' and the Yeezy Slides are among the most recognised and popular collaborations in recent years.
Adidas Yeezy FAQs
What is the history of Yeezy?
Kanye West's collaboration with Adidas started in 2015.
Adidas Yeezy's history is deeply intertwined with Kanye West's journey in the fashion industry. Before the launch of the Yeezy line, Kanye had a collaboration with Nike, which resulted in popular models like the Air Yeezy 1 and 2. However, due to disagreements with Nike, particularly over royalty payments, Kanye left and partnered with Adidas in 2013.
The partnership between Kanye West and Adidas officially debuted with the Yeezy Season 1 collection in February 2015. It was a comprehensive lifestyle collection that included apparel, accessories, and footwear. In the same year, Kanye West and Adidas released their first sneaker, the Yeezy Boost 750 'Light Brown.' The high-top sneaker, known for its premium suede upper, distinctive strap, and innovative boost cushioning, was an instant success. The Yeezy brand continued to gain momentum as Kanye West famously wore the adidas Ultraboost 1.0s in public and at his concerts.
The year 2015 also marked the release of the iconic Yeezy Boost 350 'Turtle Dove,' known for its distinctive primeknit upper and full-length boost cushioning, which set new standards for comfort in the sneaker industry. It established the Yeezy Boost 350 models as staples of the Yeezy line, leading to many colorways and updated versions like the 350 V2, featuring a different pattern on the primeknit upper and a pull tab on the heel.
In 2016, the Yeezy brand diversified with models like the Yeezy Boost 750 'Grey Gum' with glow-in-the-dark outsoles and the Yeezy Boost 350 V2, featuring a refreshed design with a colored stripe and "SPLY-350" branding. The brand also ventured into boots with the Yeezy Boost 950 Duckboot as part of the Yeezy Season 1 collection, and the Yeezy Season 3 Military Boot.
2017 brought the Yeezy Wave Runner 700 into the scene. Launched initially in a surprise drop during the Yeezy Season 5 show, the Wave Runner 700, with its chunky silhouette and color-blocking design, played a major role in popularizing the "dad shoe" trend.
The line has since continued to expand and evolve, with unique models like the Yeezy Boost 700 V2, Yeezy 500, and more radical designs like the Yeezy 450 and Yeezy Foam Runner.
In 2019, Yeezy introduced a line of slides, following Kanye's vision of creating a complete Yeezy lifestyle collection. Known for their minimalistic design and comfort, the Yeezy slides have become a cultural phenomenon.
Over the years, Kanye has also used his Yeezy line to showcase his fashion designs, including a variety of apparel and accessories. From the initial focus on neutral tones and oversized fits, the Yeezy apparel line has expanded to include vibrant colors and a range of items, such as sweaters, pants, and jackets, that maintain Kanye's unique aesthetic.
Today, Adidas Yeezy stands as a significant player in the sneaker and fashion industry, continuing to influence trends with each new release. Each drop, be it sneakers, slides, or apparel, is eagerly anticipated by fans worldwide and known to sell out within minutes. Kanye's vision of creating a fully-fledged Yeezy ecosystem, combining footwear, apparel, and accessories, has come to fruition.
In October 2022, adidas ended its partnership with Kanye and the Yeezy brand. Their reasoning being, "Ye’s recent comments and actions have been unacceptable, hateful and dangerous, and they violate the company’s values of diversity and inclusion, mutual respect and fairness." With that said, in June 2023, adidas has continued to release Yeezy products.
Why are Yeezys so popular?
Yeezys have captivated the world of sneakers ever since their first release, generating a buzz that's hard to rival. This frenzy surrounding the Yeezy brand isn't just a mere coincidence, but rather a carefully curated phenomenon, the result of various factors that have combined to create a perfect storm of sneaker popularity. Despite all the controversy around Kanye West, the Yeezy brand still continues to be as popular as ever.
Yeezy's association with multi-talented artist Kanye West has undeniably been a driving factor behind the brand's popularity. Kanye's influence and reputation as a trendsetter in music, fashion, and popular culture have turned anything he touches into gold, and Yeezys are no exception. Kanye's audacious creativity and his knack for creating hype have elevated the Yeezy brand to new heights.
The design of Yeezy sneakers sets them apart. While the unique and sometimes unconventional aesthetics of Yeezy models are polarizing, they have certainly helped establish Yeezys as a fashion statement. Each release brings with it new, ground-breaking designs, keeping the brand at the forefront of footwear innovation.
Yeezys aren't just about looks. Made in collaboration with Adidas, Yeezys feature advanced technology like Adidas's proprietary Boost cushioning system, ensuring that they are as comfortable as they are stylish. The premium materials used and the attention to detail in each pair ensure a high level of quality that consumers are willing to pay for.
Similar to many high-end sneaker releases, Yeezys employ a scarcity model. Limited quantities, combined with high demand, not only increase the desirability of each pair but also ensure that Yeezys often sell out within minutes of release. This scarcity fuels hype, drives up resale prices, and creates a sense of urgency and excitement around each drop.
Yeezys are known for their versatility. Their minimalist yet futuristic design can be easily dressed up or down, making them suitable for various occasions. This adaptability has appealed to a broad audience and contributed significantly to their popularity.
Yeezys have permeated pop culture, seen on the feet of influencers, celebrities like Justin Bieber, Kylie Jenner and Pharrell Williams, and artists. They've been featured in music videos, movies, and fashion shows, becoming a status symbol and a signifier of personal style and taste.
Lastly, the Yeezy brand has built a strong community of passionate and dedicated fans who eagerly anticipate each new release. This sense of community has fostered brand loyalty and has helped sustain and amplify Yeezy's popularity over the years.
The combination of these factors has resulted in Yeezy's meteoric rise and sustained dominance in the sneaker world, solidifying its status as a cultural icon.
What is the most popular Yeezy colorway?
Adidas Yeezy colorways that have gained the most popularity include the Yeezy Boost 350 V2 'Zebra,' the Yeezy Boost 350 V2 'Black Static,' the Yeezy 700 'Wave Runner,' and the Yeezy Slides in 'Earth Brown' and 'Resin.'
How do Yeezys fit?
The fit of Yeezy shoes can differ depending on the specific model and even the release version, adding an extra layer of complexity for those seeking the perfect pair. Let's break down how Yeezys typically fit to help you navigate this exciting, albeit sometimes confusing, sneaker terrain.
The Yeezy Boost 350 V2, perhaps the most iconic silhouette in the Yeezy lineup, is widely known to run small. It's generally advised to size up by at least a half size from your typical shoe size. This sizing advice is attributed to the design of the toe box and the snug, sock-like construction of the Primeknit upper. It's important to note that newer releases have seen some adjustments in sizing, with some fans reporting a slightly looser fit compared to earlier iterations. Nonetheless, sizing up by at least half a size is still the most common advice.
The Boost 380 has a similar fit to the 350 V2, given its snug, sock-like upper design. Therefore, it's generally recommended to go up half a size.
Both the Yeezy 500 and the 700 models tend to run true to size, thanks to their more traditional sneaker structure and roomier interiors. However, those with wider feet might still consider going up half a size for a more comfortable fit.
As for the high-top Yeezy Boost 750, it's commonly suggested to go half a size down as they tend to run large.
With the Yeezy Slides and Foam Runners, sizing can be a bit tricky due to their unique, one-piece construction. Many users recommend sizing up by half a size (or a full size) for a more comfortable fit. It's worth noting that for those in-between sizes, rounding up is the better option.
These recommendations provide a general guide, but individual comfort and fitting preferences can vary. Factors such as foot width, arch type, and preferred snugness should be taken into account. It's always a good idea to try on a pair in-store if possible, or refer to size guides and customer reviews for additional insights.
Remember, the ultimate goal is to find a pair of Yeezys that not only look great, but also provide the comfort you need to rock them all day. After all, the Yeezy line, in collaboration with Adidas, prides itself on marrying form and function, delivering top-tier aesthetic appeal without compromising on comfort and fit.
Check out our Yeezy size chart to learn more about Yeezy sizing.
Why do Yeezys sell for above retail price?
Yeezy shoes are highly coveted and often sell for above retail price. This is due to several factors, including the strong reputation and loyal following of Yeezys, limited release strategy, and the reselling market.
The Yeezy brand is known for its 'drop culture'. New releases are typically limited and sell out fast, creating a sense of urgency and exclusivity around the brand. These limited quantities intentionally stoke demand, causing an immediate surge in resale prices once the sneakers sell out.
There is a high level of demand among collectors and fashion enthusiasts alike, driving up prices on reselling platforms like PUSHAS. Additionally, the limited supply of Yeezy products creates a sense of exclusivity and scarcity, adding to their perceived value. Yeezy is no longer collaborating with Adidas, and so there are no more Adidas Yeezys being released. Every day, the price of Yeezys are creeping up.
The high price point of Yeezy products themselves also contributes to their exclusivity and desirability, with many individuals willing to pay a premium for the unique and innovative designs, comfort, and performance.
As sneaker culture has grown, sneakers have increasingly been seen as investment assets. A rare pair of Yeezys in pristine condition can fetch a high price on the secondary market. The potential return on investment, in some cases, is significantly more than traditional investment avenues, contributing to the high resale prices.
In conclusion, the retail price of Yeezys is only the beginning of their financial journey. Thanks to strategic marketing, limited supply, unique design, and the influential power of Kanye West and Adidas, Yeezys often see their value skyrocket in the resale market, much to the delight of sneakerheads.
Overall, the combination of brand reputation, limited supply, and high demand make Yeezys a highly sought-after and often premium-priced product.
Are Yeezys comfortable to wear?
Many sneakerheads swear by Yeezys and would argue that Yeezys are the most comfortable shoes you can buy.
Yeezy Sneakers and Slides are celebrated for their exceptional comfort. The shoes feature Adidas' revolutionary Boost technology, providing excellent support and cushioning. You can wear these kicks or slides all day long without any discomfort.
What to wear with Yeezy items? What is the best way to style them? Yeezy Sneakers, Slides, and Apparel offer countless styling options to express your unique fashion sense. Pairing them with jeans or joggers provides a relaxed, casual vibe, while coupling them with shorts offers a more sporty look. You can even pair the slides with socks for a cozy and trendy outfit.
Bold colorways can be paired with neutral outfits to make them pop, while simpler colorways can be matched with just about anything. Remember, the key is to let the Yeezy items take center stage.
In essence, the versatility of Adidas Yeezy makes them a must-have addition to any sneaker and slide collection, and the options for styling them are only limited by your creativity.
Where to buy Yeezys in Australia?
At PUSHAS, we pride ourselves on stocking the latest and most desired Yeezy sneakers, slides & apparel. Our inventory is continually updated to ensure that we have the freshest Yeezy releases in stock. If you're a fan of Adidas Yeezy, you won't want to miss out on our selection.
PUSHAS is your ultimate stop for purchasing authentic, brand-new Yeezy sneakers in Australia. We boast an extensive selection of Yeezy models in a diverse range of colorways and sizes, providing choices that cater to every individual taste and style.
Our defining factor is our relentless dedication to authenticity. Every pair that passes through our platform goes under a rigorous authentication process, allowing you to shop with unwavering confidence, knowing you're procuring an authentic pair of Yeezys.
We are committed to bringing you the latest and most desirable styles, with a commitment to authenticity and customer satisfaction. When it comes to securing Yeezys in Australia, there's truly no better choice than PUSHAS.
Bear in mind, due to the massive popularity of Yeezys, these sneakers tend to sell out swiftly. Stay connected with the PUSHAS website and our social media channels to remain informed about new drops, restocks, and exclusive releases.
Buy authentic Yeezys in Australia from PUSHAS today.